AdSense

Wednesday, June 15, 2011

How to get your blog approved by Google AdSense

Introduction

Google AdSense is an advertising company owned by Google,which is a global marketing leader in contextual advertising.It is a free and lucrative way of earning decent money for the website publishers and blog writers by displaying targeted Google ads on their websites.The ads displayed by Google AdSense on an approved blog or website are relevant to the content of the website or blog.This greatly enhances the probability that the ads are clicked by the blog reader or a visitor to the website.The blog or website owner is paid for each click on the ads being displayed on website or blog.
(Image Source : clickbanker.co.uk)

A website or blog approved by Google AdSense may earn decent income through the contextual ads  placed by Google Adsense.There are certain terms and conditions that every web publisher or blogger,who aspires to earn money through Google AdSense,must comply with.With the passage of time as the competition is growing with the growing number of bloggers and web publishers producing quality content around the globe,the terms and conditions set by the Google AdSense for approving a website or blog for displaying ads are also getting stringent.Apparently,getting your blog or website approved by Google AdSense only requires a neat and nicely laid out website or blog with good content or service that is offered by your website or blog.But things are not as simple as they apparently seem to be.In some cases Google AdSense seems to have some additional requirements depending upon which country  or geographic region the blogger or website owner belongs.So,to truly understand how to get your blog or website approved by Google AdSense you really need to dig a little deeper into this matter.A few years back it was quite easy to get your blog or website approved by Google AdSense but things have changed a lot and policies of Google AdSense regarding approving a website or blog have also become quite strict.
Useful Tips


These days getting your blog approved by Google AdSense is really a hard nut to crack.Here are a few tips that i think may prove helpful to you in getting your blog approved by Google AdSense:
  • Apply with top-level Domain : Instead of setting up your blog on a free web-hosting platform like "blogger.com",you should buy your own domain name before you plan to apply for a Google AdSense account.Internet sources claim that Google AdSense preferably approves top domains,so blogs set up on sub-domains like "blogger.com" are not likely to be approved by Google AdSense.Applying for Google AdSense account with top level domain greatly enhances your chances to get your blog approved by Google AdSense.Also having your blog set up with top level domains gives you complete control and flexibility in managing your blog at will which free blogging sites like "blogger.com" simply lack.
  • Write your own Genuine Content: Copying the content from other websites on the internet and pasting that content on your blog may prove to be quite counter-productive in getting your blog approved by Google AdSense.Google AdSense strongly discourages this approach as this against the policies of Google AdSense.Duplicating the content of other websites or blogs on your blog may badly degrade the search engine ranking of your blog.So you should write your own genuine content.A blog containing original and quality content has very high probability of getting approved by Google AdSense.The content of your blog should be compliant with AdSense program policies.Your blog should contain fairly good number of articles (25-30),applying with only a few articles (2-3) on your blog  will not do for you.Before applying for Google AdSnese,upload fairly good amount of quality content on your blog so that your application has very slim chances of getting rejected by AdSense.Only a blog rich in quality content can ensure a loyal and huge audience resulting in enormous traffic to your blog.
  • Age of your Blog: Age of your blog is an important factor that Google AdSense lays much emphasis on.According to new policies of Google AdSense,the blog, you apply with for AdSense,should be at least six months old.So applying with a newly created blog,with age less than six months, will not do for you.Google seems to believe in "Old is Gold".So your blog should be old enough to get approved by Google AdSense.This is necessary to ascertain that you are a genuine blogger not a spammer.
  • Traffic: Higher the traffic to your blog the higher will the revenue earned by your blog through the number of clicks on the ads displayed on your blog that are likely to be generated by the visitors to your blog.Low traffic to a blog is one of the major reasons behind a blog being rejected by Google AdSense.Google AdSense will not consider a blog for approval which is not receiving fairly enough number of visitors per day to satisfy the requirements set by their adwords advertisers.A blog having low number of visitors per day,if approved by AdSense, may have a very bad impact on the interests of advertisers whose ads are displayed by Google AdSense on the blog.so in order to protect the interests of its advertisers,Google AdSense does not approve a blog having very low traffic.So if you want to get your blog approved by AdSense then you should focus on increasing the traffic to your blog through fair means (white hat techniques).Using unfair means (black hat techniques) to approve your blog may be counter-productive for you and may lead to rejection of your application to get your blog approved by AdSense.
  • Apply with Valid Address and Email: To get your application approved by Google AdSense,it is mandatory that you should provide your valid address,name and email.
  • Lay out your Blog Professionally: Make sure that your blog is decently laid out with a professional theme.It may be inferred from the policies of Google AdSenese that to get your blog approved by AdSense,your blog should be optimized and should not take much time to load.It should be easy to navigate and should not contain non-functioning or broken links.A blog or website lacking these features is most likely to be rejected by Google AdSense.
  • Blog should be ready to be Launched: Before you apply with your blog for approval by Google  AdSense,you should make sure that your blog should be ready to be launched.It should not be under construction.It should be navigable with reasonably good number of articles.If you apply with a blog which is under construction and lacks both in content quantity and quality will be rejected by Google AdSense.
  • Supported Languages: AdSense supports a few languages,which are widely spoken around the globe, for the approval of a  blog or website to its program.A complete list of languages supported by AdSense is give at AdSense Supported Languages .If your blog is written in a language not supported by AdSense then your application will be rejected straight away.
  • Optimize your Blog for Search Engines: Search Engine Optimization (SEO) is a technique used improve the ranking of a website or blog in search results produced by search engines as a result of a search query generated by an internet user.The sole objective of SEO is to drive more and more traffic to your blog or website which may earn you decent income through the clicks on the ads displayed on your blog or website generated by the visitors to your blog or website.A blog or website which is not optimized for search engines is most likely to be rejected by AdSense despite having content rich in quality and quantity.A bad search engine ranking of a blog or website means poor traffic to that blog or website and this is not in favour of advertisers whose ads would be displayed by Google AdSense.So work hard to optimize your blog for search engines through fair means.
  • Remove all other Advertising Programs before applying for AdSense: Before applying for Google AdSense,you should remove all other ads and pop ups from your blog or website.
  • Set up FeedBurner: Set up a FeedBurner for your blog.You must have FeedBurner account for your blog,which is free and easy to set up.Place a FeedBurner widget to your blog,which redirects to your blog's feeds.
  • Your blog must comply with AdSense Program Policies: Make sure that before applying for Google adsense,your blog or website is fully compliant with Google AdSense Policies.
These are a few tips that I think may prove helpful to you in getting your blog approved by Google AdSense.

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